The Power of Branded Visuals When Marketing Your Business
When incorporating branded visuals into your marketing it’s important to consider: What are branded visuals Examples of branded visuals What are the benefits? Building brand awareness Creating trust...
View ArticleCollaborative Marketing: A Key to Business Growth
A key aspect of growing your business is incorporating collaborative marketing into your strategies. How Collaborative Marketing Works Why is Collaborative Marketing Important? How Do We Apply...
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Social Media SEO: How Social Media Can Benefit Your Business
When developing your social media strategies it’s important to consider the effects social media SEO has by asking yourself; What is social media seo? Do people use it? How is it important? What...
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What is SEO and Why is it Important?
SEO is an important aspect of building a business online. To use it it’s important to understand: What is SEO What techniques are there Considerations to make How to reach the next level With a...
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Why SEO is Critical For Businesses to Succeed!
SEO can support your websites natural growth and organic rankings through: Boosting Brand Awareness Increasing organic growth Increased conversions An enhanced experience Helping you stand out Going...
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EDGE Collaborate With BMet to Give Students Experience on Creative Project
For the second consecutive year we have collaborated with Birmingham Metropolitan College to provide design students in Sutton Coldfield with an exciting opportunity to work on a live project for our...
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8 Essential Social Media Tactics to Attract New Business
When bringing in new business there are many areas to consider when developing your social media strategies: Creating goals Get ahead of competitors Know your audience Choose the right platform...
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Business Networking in Birmingham with EDGE
When developing strategies for developing your business, it’s easy to overlook the impact of networking events. Leadership Essentials Benefits of events Event specifics Get in touch An often...
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How to Choose a Digital Marketing Agency
Choosing the right digital marketing agency for your business can seem daunting at first, especially with how important this decision is to the future of your business, so we’ve prepared a checklist...
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How Upskilling Can Help Future-Proof Your Business
Importance of Upskilling Benefits of Upskilling How EDGE Can Help Upskilling is the process of equipping your employees with new skills that may not be core to their current role at work. It is a...
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SEO Updates and Industry Roundup for 2023
Throughout 2023 there have been many changes to SEO. In this blog we will cover: AI Learning Evolving Google Algorithm Voice Search Visual Search Video SEO and Social Media Google's SEO Updates The...
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Why Networking is a Crucial Skill for Apprentices
Developing Social Skills Other Key Benefits Help Your Apprentices Network Apprenticeships provide an excellent opportunity for young people to learn while on the job, gaining an education without...
View ArticleMaximising Your LinkedIn Value: Top Tips For Success
When maximising your LinkedIn value, it’s important to consider the following: Posting times Quality visuals Up to date profiles Branded graphics Company profiles Find your community Elevate your...
View ArticleBUILDING A WEBSITE ON A BUDGET: WHAT ESSENTIAL FEATURES SHOULD YOU CONSIDER
For support with building your website on a budget, there are a range of essential web features to consider: SEO and PPC Using plugins Call to actions Contact information Web care plans Payment plans...
View ArticleThe Power of Brand Consistency in B2B Marketing
Brand consistency in B2B marketing includes a range of considerations if you want to best engage with your audience: Brand assets Tone of voice Trust and reliability Consistency Make your brand stand...
View ArticleDeciding Between a New Brand or a Brand Refresh
When deciding between a brand refresh or preparing a new brand altogether, it’s important to consider the following: New Brand Brand Refresh Business Needs Key Considerations Partner with an Agency...
View ArticleTHE IMPACT OF TIKTOK: INFLUENCING SOCIAL MEDIA AND SEO
When putting together a marketing strategy for your business, it’s crucial to recognise the influence TikTok wields as a search engine: Influence on competitors Social media as a search engine Impact...
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